5 Ways Promotional Umbrellas Generate Lead

Promotional products like logo umbrellas are an effective way of drawing new interest to your business. Using them strategically is the key to meet your specific marketing goals. As umbrellas are useful all round the year and for every genre of recipients; it can be handed out to anyone including a longstanding customer or a prospective client with ease.

If you wish that your promotional swag should earn a spot in your client’s everyday life; choose giveaways like umbrellas that can generate big leads and make a difference to your bottom line.

Here are five key ways how custom umbrellas enhance your branding

 Umbrellas double up as high visibility business cards

Traditional business cards are easy to get damaged or misplaced. However, by giving a promotional products like umbrellas you have a  tangible and memorable calling card that reminds people of your brand and the products/ services you offer. Moreover, custom giveaways establish a personal connection with the person—just as you would if you were handing over a business card.

Besides, by handing out logo umbrellas imprinted with your brand ; your recipients will be more appreciative of your brand. It will also make an emotional connection with your business. In other words, they are more likely to return to you in future.

Umbrellas make your brand stand out

To beat the competition and stand out in the business world; you should adopt unique branding strategies that are hard to overlook. Using promotional items like umbrellas  is a proven  way to stand out and to make your message stay on top of their minds. Make sure that your logo items complement the rest of your branding materials. Include your brand color and  select the same font as in your website. It will definitely make it easy for your recipients to relate to your message, which in turn will have a big impact on your sales goals.

Umbrellas act as Mobile billboards

There’s no possible way for you to advertise everywhere—but you can definitely use promotional umbrellas to expand your reach as much as possible; and ensure a strong brand recognition in the community. Every time your clients or employees use these attractively customized umbrellas during outdoor events, your brand will indeed get a lot of attention.

Umbrellas have a long shelf life

Did you know that custom umbrellas have the highest retention of over 14 months among promotional giveaways?  Further, people may even keep these promotional gifts for many more months as it is useful to them. So, if your goal is to plan a mobile marketing campaign, choose high utility and portable giveaways like umbrellas  that will ensure extra mileage on a regular basis.

Show that you care

Expressing your appreciation to your existing clients is important. So, giving branded items like umbrellas is a powerful way to accomplish that. Whether you are in the early stages of brand development or an established company, it is important to let your clients know that you’re grateful for their support.

Umbrellas make repeat impressions

Moreover, custom umbrellas not just make lasting reminders of their interaction with you but also make repeat impressions. Best of all, logo giveaways will also create the much needed word of mouth publicity because your clients are sure to share your name to  others, which in turn will translate into new leads.

How do you plan to use custom umbrellas in your promotions? Share your ideas with us.