Benefits of Beach Umbrellas as Publicity Items

Summer and beach fun go hand in hand! So, for marketers looking for a popular swag to drive up their summer promotions will find beach umbrellas a perfect choice. These brilliantly colored beach umbrellas will make your message well noticed even from a distance. These enticing advertisements will never fail to engage the beach crowd  with your message.

Increased Brand Visibility

Incredible brand visibility is indeed the first and foremost advantage of custom beach umbrellas. Anything imprinted on the massive canopy of these bright colored umbrellas will be seen from afar.  These umbrellas will thus literally turn into portable billboards; that will promote your message to everyone who happens to see it.

Every time people take note of your brand it will also strengthen your brand recognition. Increased brand familiarity will indeed make positive feelings in the minds of the audience.

 Wider exposure

Beach umbrellas also help you to reach a wider audience; than traditional advertising methods like brochures.  These  colorful umbrellas will also place  your message in front of people; while they enjoy their day at the beach to make new leads and enhance your brand reach.

Increase in Sales

Outdoor marketing swag like beach umbrellas also have a higher recall rate; compared to indoor ads like television or radio commercials. This means that people who see your branding; while lounging under an umbrella will surely remember it later when they need your products.

Targeted  promotion

Beach umbrellas will definitely allow you to reach out to target specific demographics to give better promotional results. It will also make sure that your message is seen by people who are seriously interested in your products or services. A custom beach umbrella will even make a great talking topic among everyone.

Besides, advertising through beach umbrellas help marketers to connect with a specific market segment in an engaging way to build brand loyalty over time.

More value for money

Moreover, custom beach umbrellas will ensure more value for your promotional dollars because custom umbrellas have the highest retention of 14 months, which make it a branding machine literally. Print your message on an umbrella and let it do the work for you. Since customers will surely use these umbrellas during  beach holidays they are more likely to associate your brand with happy memories.

Increased Customer Loyalty

Businesses looking for a unique way to attract new customers and retain existing ones will find beach umbrellas a great choice. Beach resorts and beach events can reach a wider audience while showing that they care for the comfort of the beach audience with these logo umbrellas. Offering them a comfortable spot under the sun will make them feel special and enhance their customer satisfaction while increasing their  loyalty and brand popularity.

Stand Out from Competitors

Standing out from the competition is the biggest challenge for most marketers. When they have high visibility handouts like beach umbrellas they enjoy a grand display for their brand. When people see these bright, logo umbrellas among a sea of faceless plain umbrellas they will surely be tempted to take a closer look at it. While they relax under its shade you can engage them with your message in a subtle way.

How do you think custom beach umbrellas will help you in brand promotions.