How Umbrellas Improve Brand Impressions

Reports show that 9 out of 10 consumers own some type of branded gift. This shows the incredible popularity of umbrellas as promotional items. 

Also , logo umbrellas are handouts with the maximum retention of over 14 month! As they are useful, people will use it regularly, thereby ensuring consistent impressions for your brand.  Everyone needs umbrellas for their home, office or even car. Thus these value added giveaways will get a lot of appreciation. Another reason why umbrellas are a good marketing idea is that they target a wide range of audience including kids, teens and adults. Available in various price rates, umbrellas offer something special for everyone.

Fully customizable

Exploit the generous imprint space on the canopy to highlight your brand, artwork and message to make heads turn and engage everyone around . Not only that, people also love to share umbrellas with their friends and family, which in turn will take your message into a wider audience. Whether on the beach, park or game days, umbrellas will get a wide angle display. In addition when people are in a relaxed state, they are more receptive to your brand message.

Improves Brand Recall

Your message and logo on the canopy of umbrellas will enhance your brand recall thanks to the fabulous colors and dramatic appeal. Every time your recipients use  printed umbrellas, they will surely be reminded of your brand.  

Brand Positioning

Umbrellas enjoy a grand display outdoors, and will take your message into crowded venues like park, beach and urban streets. By using them, customers will indirectly advertise the company to their visitors, improving top-of-mind brand awareness.

Ensure Brand Activation

Brand activation will stimulate customer interest and  loyalty through the use of different communication means. For instance, when you host events, fun contests and more, custom umbrellas will make great handouts to consider. The high perceived values and utility will make the audience feel truly appreciated.

Flexibility

Umbrellas can be used as customer giveaways or venue marketing items for  outdoor promotions. Furthermore, it offers room for creativity as you can print your brand name or your marketing message to pull customers in.

When it comes to outdoor branding, long lasting custom  umbrellas are indeed the go-to solutions. It is a smart move because passersby and motorists will be able to see them right away. Hard to miss and trendy, a nicely-branded umbrella will highlight your products and business message with ease.

If you like to see more promotional umbrella models, then be sure to check our collection.