Positive Branding Effects of Umbrellas

For retail businesses one of the most obvious benefits of custom umbrellas is increased foot traffic. These impressive branding tools will make people out on the streets stop and check out your business. It is thus a great way to spread your message and make new leads. For instance, by keeping a massive custom patio umbrella at your doorway will ensure maximum visibility for your business. Custom umbrellas can be a huge draw for passers-by on foot especially.

Evoke curiosity in the minds of the audience

Even if your business isn’t a retail business, custom umbrellas will easily evoke curiosity in the minds of your potential customers. Add your logo, artwork and design on these umbrellas to grab easy attention and help your prospects to find out what you do. The best part is that custom umbrellas are non intrusive because even when they remain in front of the audience, they may not even find it intimidating as a conventional ad that remains in their plain sight.

Drive more traffic

You can even printed your social media handles or website url on umbrellas to bring more traffic to your website. Including your URL on your outdoor sign will make it easy for people to take a photo of the sign for future use. Better web traffic will also enhance your marketing reach and brand awareness.

Highlight your professional brand image

Moreover, businesses can effectively customize umbrellas to highlight their corporate identity. Whether you’re large or small, all types of organizations can use these logo items to project the image that you want your company to live up to. Make the best use of the massive imprint space on umbrellas; to highlight the profile of your company and engage the audience.

Advertise in all weather

Besides, custom umbrellas can advertise your business in all types of weather including even less than ideal conditions. Designed to withstand the elements, these sturdy umbrellas will shout out your message to the world, regardless of whether it’s sunny or rainy.

Umbrellas as customer giveaways

Umbrellas have a high perceived value, which makes it an elegant customer gift even for high value clients and business associates. Every time your recipients use these custom umbrellas, they become your best brand advocates. Nobody can miss your message and logo on the umbrella canopy;, which in turn will increase your brand recognition in customers’ eyes.

Ideal for target promotions

Umbrellas can be used to reach out to a target audience group; or to promote specific products or services. For instance, you can customize umbrellas to advertise your big annual sale or something seasonal like winter deals. No matter what your promotional theme is, custom umbrellas can fit in your bills easily.

Leave a lasting statement

The massive size and brilliant colors of umbrellas definitely make it a happening billboard, that will leave a statement in the minds of the audience. Anything imprinted on umbrellas will never be missed. Apart from choosing an interesting model, you need an eye-catching design to make your brand stand out.

While these attention grabbing promotional merchandise can draw in new customers; it will also cater to existing customers to enhance your overall branding experience.Choose custom umbrellas that match your branding strategy and marketing budget, to ensure an effective and successful branding campaign.

What type of custom umbrellas do your company use? Share your thoughts with us on our comments section.