Promotional Umbrellas- Ways And Means To Use It In Your Marketing Mix

Custom umbrellas are popular giveaways for any event thanks to its utility and fashion credentials.  Umbrellas hold the distinction of being the longest retained promotional product. On an average, an umbrella is retained for about 14 months- during which it generates more than 1,300 impressions, making them a great tool for your brand.

Here are four smart ways to employ these popular giveaways.

Leave a style statement

Umbrellas need not always be plain and functional. Choose trendy umbrellas that will accentuate the style statement of the users and give them a perfect reason to smile. Consider models like polka dot umbrellas or map umbrellas that also double up as great fashion accessories.

Custom Umbrellas have come a long ways since being plain  and boring items with single colored canopies. These days, you can choose from a wide range of prints, designs and even with reflective strips that light up at night!

Photo props

Weddings, outdoor picnics or family reunions- a brilliantly colored massive umbrella will make a great props for the photo ops and enhance the beauty and life of the images. Golf umbrellas make a great prop for solo selfies and group snaps alike. These will look good not just in the greens but on the beach, shopping trips and picnics as well

Brand reminders

Umbrellas remind customers about your brand and message in a memorable way. Create buzz for your upcoming golf holiday or the charity event by handing out imprinted umbrellas which will not just make save the date reminders but also end up as delightful souvenirs of the event for a long time to come.

Umbrellas are everyday items that not many people can do away with. Whether it is as fashion accessories or weather wear items, umbrellas are something that everyone prefers to carry with them wherever they go. So, imagine the exposure your brand imprinted on it will get!

Décor

Though not many people might have considered umbrellas as décor items,  it can be employed as add-ons to embellish the event spaces. Choose from a range of colors and shapes to create a lovely effect. Place it on tables, invert from ceiling or dress up the vacant corners- creative tips are all yours when you have versatile handouts like umbrellas.

Gifts that Offer more for less

Umbrellas that bring in additional features like speakers, coolers or flashlights are some of the innovative models that can be considered. Apart from enhancing your promotional event, these logo items will encourage customers to talk about your brand for a long time.

Which of these umbrellas are you planning to make your custom gifts? Share your thoughts.